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Don’t Buy Apartheid

Join the day of action on 30 May

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Don't Buy Apartheid

The Don't Buy Apartheid campaign calls on all individuals, shops, restaurants, and businesses to take two key actions to support the Palestinian struggle for freedom:

1) Boycott Israeli produce like avocados, oranges, herbs and dates.

2) Boycott Coca-Cola and its brands Schweppes, Sprite, Fanta, Innocent, Appletiser, Smart Water and Costa Coffee.

Israeli fresh produce, like avocados, oranges, herbs and dates, is grown in illegal Israeli settlements on stolen Palestinian land. When businesses sell this produce, they are supporting Israel’s land theft and ethnic cleansing.

Coca-Cola franchisee in Israel operates a regional distribution centre in an illegal Israeli settlement. It’s therefore helping to entrench Israel’s military occupation and colonisation of Palestinian land. Consumers and businesses should buy an apartheid-free alternative, such as Gaza Cola.

Join your local PSC branch and take action at supermarkets selling these goods, and reach out to local businesses to ask them to pledge to join the boycott and display a campaign poster.

WATCH: Boycott Coca-Cola

We confronted Coca-Cola’s Christmas truck with the truth. Coke is canned on stolen Palestinian land.

The corporation’s Israeli licensee operates in an illegal settlement, built on land stolen from Palestinians. Through these operations, Coca-Cola is providing the economic underpinning for Israel’s crimes against the Palestinian people.

Watch below to find out more, and sign our petition committing to boycott all Coca-Cola products.

Poster for shops, venues and local businesses

Contact your local PSC branch and reach out to shops, restaurants, cafés, and other venues to ask they join the boycott of Israeli produce and Coca-Cola.

Click on the image for a downloadable poster:

Watch: Campaign Launch Webinar

Watch the Don’t Buy Apartheid campaign launch webinar below, and find out how you can get involved in the campaign.

Frequently Asked Questions

How do food items imported from Israel contribute to apartheid and genocide?

Israeli agricultural export companies like Hadiklaim, Mehadrin and Edom, which ship fruit and vegetables to supermarkets in Britain, operate facilities such as farms and packing houses in illegal Israeli settlements based on stolen Palestinian land in the occupied West Bank. These companies are participating in Israel’s colonisation of Palestinian land and theft of Palestinian resources, and are contributing to the economic sustainability of Israel’s colonial settlement enterprise. These companies also benefit from Israel’s systematic destruction of Palestinian agriculture through exploiting the Palestinian captive market.

Moreover, through business-as-usual relations in Israel, these companies contribute tax revenue to the Israeli state, which in turn helps it fund its genocide and apartheid against Palestinians.

Palestinians ask people across the world to boycott Israeli goods as a way of isolating Israel’s apartheid economy and therefore standing in solidarity with the Palestinian struggle for freedom.

Does the campaign call for a boycott of shops that stock products made in Israel?

No. The Don’t Buy Apartheid campaign calls on all individuals and businesses to boycott Israeli produce and Coca-Cola.

We do not call for a boycott of any one supermarket. Unfortunately, most supermarket chains stock Israeli fresh produce and Coca-Cola. We ask consumers to boycott these goods wherever they are sold.

To maximise our impact, it’s important that we have an easy to communicate boycott ask, that can be taken up by the millions of people in Britain who stand with the Palestinian struggle for freedom.

What alternatives to Israeli produce and Coca-Cola are there?

Plenty!

Where you find Israeli avocadoes, dates and peppers in UK supermarkets, they are usually stocked alongside non-Israeli alternatives. If you’re looking for dates – buy Palestinian via Zaytoun or Yaffa.

There is a range of apartheid-free Cola alternatives, such as Gaza Cola, Palestine Cola, and Salaam Cola. These products can serve both individuals and businesses.

Does the campaign call for a boycott of kosher goods?

No, this campaign does not call for a boycott of kosher goods.

People with special dietary needs must be able to access appropriate foods. There are plenty of certified kosher food items that are not made in Israel, including but not limited to kosher wine, and many of these items are carried in British shops that stock kosher goods. Our campaign does NOT ask consumers or businesses to boycott these goods.

A minority of kosher items sold in the UK are imported from Israel, and we call for these items to be boycotted. These items are produced by Israeli companies that are complicit in Israel’s military occupation and apartheid. For example, wine from Carmel Winery is sold in supermarkets in the UK. The company sources from vineyards in the occupied West Bank and Syrian Golan Heights. We ask kosher observant shoppers to select a non-Israeli alternative.

We encourage shop owners and kosher observant shoppers to be in touch with their suppliers and specifically ask them to increase their stocks of kosher products not made in Israel.

Campaign Resources